From riding offline to selling online
With a genuine interest and active participation in the motorcycle industry, a team of business-oriented riders and a global business model, Pierce has become the European market leader within e-commerce for Riders.
Media
Press Releases
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February 20, 2026 Regulatory press releasePierce; Year-end report January – December 2025
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February 6, 2026Invitation to presentation of Pierce Group’s year-end report 2025
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November 13, 2025CEO Göran Dahlin increases his shareholding in Pierce Group
Investors
The Year-end Report 2025 for January–December 2025 was published on Friday, February 20, 2026, at 08:00 CET.
Webcast and telephone conference: 09.00 CET the same day.
Our stores and stars
