Code of Conduct

The success of the Pierce Group (“Group”) depends on us doing the right things but, also, on us doing them in the right way. Pierce’s Code of Conduct (“Code”) helps us to do this. It provides guiding principles to show you how to conduct business and it sets expectations for our behavior towards each other, our customers, our products and brands, and other parties.

The Code stresses the importance of following all applicable laws and regulations as well as our internal policies and ethical standards. The Code applies to all Pierce employees and anyone working for, or on behalf of, Pierce irrespective of job function or seniority. We are all expected to read, understand, and comply with the Code and all Group policies.



Whistleblowing function

Pierce aims to encourage a transparent and open business environment. We abide by the Code of Conduct that is based on the idea that we should operate profitably while maintaining good ethics. It is of the utmost importance to Pierce that all business operations are characterised by the highest possible standards of responsibility, openness and honesty.

Via this reporting channel, you can report misconduct within Pierce. This whistleblower function is administered by PwC on behalf of Pierce.

What is a whistleblower matter?

A whistleblower matter is a report/matter in a work-related context regarding information on misconduct which is of a public interest. To be of public interest, it should concern serious misconduct. This could be for instance financial crime, bribery, environmental crime, major security risks, discrimination and harassment. There is no limitation that the misconduct must have been committed by a person that holds a leading or key position.

Who can report?

Anyone who suspects any serious misconduct related to a workplace can file a report. All Pierce’s employees as well as customers, suppliers, partners and other stakeholders to the company can use the whistleblower function.

What about protection for the whistleblower?

It is prohibited for an employer to expose an employee to reprisals, for example in the form of termination or relocation due to his or her whistleblowing. The whistleblower function provides the whistleblower with complete anonymity and the company is not allowed to investigate the identity of the whistleblower.


Access to the whistleblower function/system is found via the following link:

Privacy and IT security

The whistleblower function uses ISO 27001 certified hosting suppliers and internal processes and product features are built to comply with whistleblowing laws and privacy laws and regulations. The whistleblower function is built with Privacy By Design principles. “