Meet our Management Team. Some like numbers, some like to sell stuff but what we all have in common is that we like to go fast and are thirsty for action.
Executive Management
Willem Vos
Acting Chief Executive Officer
Born: 1968, Pierce Rider since 2017
Education
- M.Sc. Electrical Engineering, Delft University of Technology
- Nyenrode Business University Exec Program
Background
- COO, Pierce
- Head of E-Commerce, Staples Europe
- Managing Director, SapientNitro
- VP/Group Director, Digitas UK
- Senior consultant, Accenture
Other positions: –
Own holdings and holdings of closely affiliated persons: 210,172 shares and 85,470 warrants of series 2021/2024.
Karl-Johan Börjeson
Interim Chief Purchasing Officer
Born: 1975, Pierce Rider since 2022
Education
- MBA, Marketing Management, Pace University NYC
- B.Sc, International Business Administration, Skövde University
Background
- Director Assortment and Purchasing, Kronans Apotek
- Business Area Director and Business Area Manager, ICA
- Senior Category/Customer Marketing Manager, Unilever
- Key Account Manager, LEGO
Other positions: Board member in Borjeson Group AB
Own holdings and holdings of closely affiliated persons: –
Nikolaj Gejsing
Chief Marketing & Sales Officer
Born: 1980, Pierce Rider since 2021 (current position since 2022)
Education
- M.Sc., Business Management, ESERP
- B.Sc., Business Administration, Staffordshire University
Background
- Global Head of Sales Operation and Margin Management, Rubix
- Global Pricing and Analytics Director, Diebold Nixdorf
- Head of Margin Management and Pricing, Staples
- Head of Online and Retail Pricing Europe, Staples
- Head of Pricing Europe, Office Depot
Other positions: –
Own holdings and holdings of closely affiliated persons: –
Fredrik Ideström
Chief Strategy Officer
Born: 1977, Pierce Rider since 2017
Education
- M.Sc., Economics and Business, Stockholm School of Economics.
Background
- Partner, PK Partners
- Associate, The Boston Consulting Group.
Other positions: –
Own holdings and holdings of closely affiliated persons: 120,000 shares and 25,641 warrants of series 2021/2024.
Niclas Olsson
Chief Financial Officer
Born: 1973, Pierce Rider since 2017 (current position since 2022)
Education
- Master of Business Administration with specialization in Accounting and Finance , School of Business, Economics and Law at the University of Gothenburg
Background
- Chief Financial Officer, Pema Sweden AB
- Senior Business Controller, Apoteket Hjärtat AB
- Head of Business Control and Change Manager, ISS Facility Services Sweden AB
Other positions: –
Own holdings and holdings of closely affiliated persons: 10,050 shares.