Meet our Senior Management Team. Some like numbers, some like to sell stuff but what we all have in common is that we like to go fast and are thirsty for action.
Henrik Zadig
Chief Executive Officer
Born 1970, Pierce Rider since 2016
Background
- Senior Vice President/GM Online, Staples Europe
- Vice President/GM Global Digital and Loyalty, American Express
- Director Strategy & Business Development, American Express
- Consultant, McKinsey & Company
Education
- MBA, INSEAD, France
- MSc., International Business Administration & Economics, Lund University
Born 1970, Pierce Rider since 2016
Background
- Senior Vice President/GM Online, Staples Europe
- Vice President/GM Global Digital and Loyalty, American Express
- Director Strategy & Business Development, American Express
- Consultant, McKinsey & Company
Education
- MBA, INSEAD, France
- MSc., International Business Administration & Economics, Lund University
Willem Vos
Chief Operating Officer
Born 1968, Pierce Rider since 2017
Background
- Head of E-Commerce, Staples Europe
- Managing Director, SapientNitro
- VP/Group Director, Digitas UK
- Senior consultant, Accenture
Education
- MSc. Electrical Engineering Delft University of Technology
- Nyenrode Business University Exec Program
Göran Sällvin
Sales & Marketing Director
Born 1974, Pierce Rider since 2020
Background
- Head of Large Customer Sales Sweden, Google
- Director Customer Experience, Eniro
- CEO, Eniro Finland
- Senior consultant, Accenture
Education
- MSc., International Business Administration & Economics, Stockholm University
Ullrika Eliasson
Chief Purchasing Officer
Born 1967, Pierce Rider since 2019
Background
- Vice President Category & Sourcing, Onemed Group
- Director of Category Management, Staples Europe
- Head of Merchandising, Staples Sweden/Denmark
- Assortment & Purchasing Director, Kronans Droghandel Apotek
Education
- IFL Executive Education, Stockholm School of Economics
Dafne Morales
Chief People Officer
Born 1982, Pierce Rider since 2020
Background
- Head of HR, Nestle Nutrition Latin America, Nestle
- HR Business Partner, Beauty Care Latin America, Procter & Gamble
Education
- MSc. Human Resource Management, Francisco Marroquin University
- BSc, Engineering in Agricultural Science, Universidad del Valle
Julia Brundin
Chief Information Officer
Born 1974, Pierce Rider since 2019
Background
- Director IT Customer Experience, Swedish Tax Agency
- Consulting manager, IFS Scandinavia
- Senior ERP Project Manager, IFS Scandinavia
- Business Unit Manager, Logica
Education
- MSc. Industrial Engineering, The Institute of Technology at Linköping University
